Where to find new art buyers. Hint: you already know them

Most galleries and artists have hundreds if not thousands of contacts who have expressed interest in their artwork. Ninety percent or more of those people have NEVER purchased something. Why? Because most art professionals don't take the time to understand their potential collectors better and use this knowledge to create compelling interactions and offers.

Many dealers and artists are so busy keeping up with necessary admin that they don't have time to cultivate their valuable contacts and relationships. When they do prioritze this important undertaking, they don't know where to start. That's why Primer has two main goals for our users:

1) Decrease admin time, including faster workflows and documents/viewing rooms that are quick and easy to make and edit.

2) Provide tools to find potential buyers and better understand their history, collecting habits, and general taste. Use your aesthetic instinct to predict what else they might like based on our analytics

We are happy to provide a demonstration of Primer that includes how these sales stratetgies work with the tools we provide.